If you don't already own a Nintendo Wii, you've certainly either played it or know someone who is addicted to the innovative gaming platform.
Nintendo has developed titles under the Wii Fit name to help people exercise. Now, they are taking personal health one step further.
Nintendo is teaming up with Hitachi, Panasonic, NEC, and an unnamed health insurance company to offer a new health channel. The channel will offer specific health advice and guidance, including activities related to the user's weight.
The channel will work in conjunction with the Wii Balance Board, the Walk With Me pedometers and the NEC mobile phone health platform. Look for an April 2009 launch date.
Which now begs the question - Will there be opportunities for pharmaceutical companies to integrate into this channel?
Posts
